|
|
Cosmetics and Toiletries market also include deodorant and antiperspirant category. The fragrance market in India is growing at an annual average rate of 12.17%.
Deodorants market in India is valued at Rs 3 million only HLL has launched various products in deodorants category.
Fragrance market is valued at Rs 3 billions, out of which 50% is accounted by Alcoholic and Attar perfumes (alcohol free perfumes) each. In Alcoholic perfumes, one-third is represented by unorganized market while rest is mainly imported.
|
