FMCG Sector














Furniture Polish

Overview

Growth in furniture polish market in India has peaked at around 4% and is expected to remain above 3.6% till 2009. This segment is characterized by low awareness among users, high cost,
little competition. However, its market holds a huge potential due to rapid urbanization, increase in disposable income, and growing lifestyle of Indian consumer class.

Products Covered
  • Spray Polishes or Aerosols
  • Liquid Polishes
  • Semi-Solid Polishes
  • Furniture Polish Wipes
Major Players
  • Reckitt Benckiser PLC
  • Samadhan Combine
  • Tide Industries