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The Indian FMCG industry is valued at Rs. 69,000 crore. To attain a maximum growth, many FMCG companies have fixed various major buy out deals in both domestic as well as international market. As an example, Tata Tea, the largest tea manufacturing company in India and the second largest tea company in the world and its promoter Tata Sons have jointly acquired a 30% stake in Energy brands Inc (Energy Brands was founded in 1996 and is a subsidiary of Coca-Cola.) for Rs. 3148 crore in August 2006. This acquisition was the third largest global acquisition after Videocon and Tata Steel by an Indian company.
Also in the year 2006, Tata Coffee Ltd. Acquired Eight O' Clock coffee company (EOC), USA from Gryphon Investors worth Rs 1015 crore.
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