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Godrej Targeting FMCG Acquisitions in China, Indonesia, and Brazil
Godrej is currently $1.7 billion group and is eyeing acquisition in China, Indonesia and Brazil. Godrej is targeting at least two acquisitions each in these countries for its Fast Moving
consumer business.

Adi Godrej, Chairman, Godrej group told that the Group is aiming 25% growth every year, of which 5% is estimated to come through acquisitions. The Group has also acquired UK's Keyline, South Africa's Rapidol and home-grown Nutrine recently. The group's priority will be acquisitions in personal and household care segment in the overseas market.
The Chairman said that the Group is aiming at more acquisitions in South Africa and one or two in Europe. Besides organic growth there can be domestic buyouts as well. However, there are not
many opportunities for domestic acquisition. The Group aims more at overseas rather than domestic acquisitions.

The Group's strategy is not either-or; rather it's looking out for both organic and inorganic modes of growth. Since FMCG is more an opportunity-based business rather than a capital-intensive one, it does not require huge capital.

The Group's FMCG business grew by 30% last year and is aiming at least two acquisitions per year to increase the growth rate.