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India offers a promising market for the print media industry. The expected CAGR of 12 per cent up to 2010 is a result of the increasing rate of literacy and thus the increase in the number of people reading newspapers and magazines. Also, the demand for the latest events in the country and the world is driving the newspaper industry growth. In 2010, the print media is expected to reach Rs 19,500 crore from its present value of Rs 10,900 crore.
- Current size: Rs 10,900 crore
- Projected size by 2010: Rs 19,500 crore
- CAGR: 12%
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