Salaries of sales managers are now shifting to per unit incentive or target based incentive with basic salary pay. Salaries of sales managers vary with industry and the company with whom they are working with. Industry selling large units pays high incentive to sales managers. Where, Industry selling small units has target achievement perks. Many sales managers shift gradually from small units selling to large unit selling companies. This improves the working style as well as pay scale of sales manager.

Salaries of Sales managers vary in accordance with positions. National sales managers are the highest earner. They get average annual salary of Rs. 12 lakh with the band of Rs. 6 lakh to Rs. 24 lakh. Their incentive part is also separated from this band. If we add all incentive and commission in this, then the salary bracket becomes Rs 6.1 to Rs. 28 lakh. Salary of other sales manager at different designations are shown in the given table.

Salaries of Sales Manager of India in different designation
Designation Average Salary Salary band without incentive Salary band with incentive
National Sales Manager Rs. 12 lakh Rs. 5.75 – Rs. 24 lakh Rs. 6 – Rs. 27 lakh
Area Sales Manager Rs. 5 lakh Rs. 2.5 – Rs. 10 lakh Rs. 2.7 – Rs 12 lakh
Regional Sales Manager Rs. 8 lakh Rs. 3.8 – Rs. 17 lakh Rs. 4 – Rs. 20 lakh
Senior Sales Executive Rs. 3 lakh Rs. 1.5 – Rs 5.5 lakh Rs. 1.6 – Rs 6 lakh

Salary of Regional Sales manager in major metropolitan cities

On comparing Delhi and Mumbai, Mumbai pays high salaries to their employee than Delhi. Although, the difference is small but it persist. Difference in salaries exist mainly in upper level. But, the starting salary of regional sales manager is same in both cities. Salaries of Regional sales manager in Delhi and Mumbai with different experience is given in following table.

Salaries of Regional Sales Manager at Delhi and Mumbai in Indian Rupee
Delhi Mumbai
Low Salary High Salary Low Salary High Salary
1-3 years 225000 300000 225000 350000
3-5 years 300000 450000 300000 475000
5-10 years 500000 625000 500000 650000
10-15 years 650000 800000 650000 875000

Note: Figures are in INR.

Examining other metropolitan cities of India, Bangalore pays higher salaries than any other city in the country. The salary of regional sales manager in Bangalore, Hyderabad, Ahmedabad and Chennai, displays conclusion that Regional sales managers of Bangalore are the highest earner among Regional sales manager of Metropolitan Cities of India. Salary of Regional sales managers with different experience is displayed in table given below.

Salaries of Regional Sales Manager at some metropolitan in Indian Rupee
Bangalore Hyderabad
Low Salary High Salary Low Salary High Salary
1-3 years 225000 375000 225000 300000
3-5 years 300000 450000 300000 450000
5-10 years 500000 625000 500000 600000
10-15 years 650000 900000 650000 800000
Salaries of Regional Sales Manager at some metropolitan in Indian Rupee
Ahemdabad Chennai
Low Salary High Salary Low Salary High Salary
1-3 years 225000 300000 225000 300000
3-5 years 300000 450000 300000 450000
5-10 years 500000 625000 500000 625000
10-15 years 600000 800000 650000 800000

Note: Figures are in INR